First tutorial - Not off to a good start :(

I've just installed python-django from my ubuntu repositories and
tried my luck at the tutorial here:
http://docs.djangoproject.com/en/dev/intro/tutorial01/

I tried running django-admin.py startproject mysite but discovered it
not to be on my system path.
The tutorial says "If it's not on your path, you can find it in site-
packages/django/bin, where `site-packages` is a directory within your
Python installation." but this location doesn't seem to exist.

I did find it here /usr/lib/python-django/bin/django-admin.py and
tried to run the specified command like so...
sudo ./usr/lib/python-django/bin/django-admin.py startproject mysite

which returns...
sudo: ./usr/lib/python-django/bin/django-admin.py: command not found

I'm not a seasoned linux user, but i can't see what I'm doing wrong
here. Could somebody point me in the right direction?

Thanks.

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