Using Google Maps in a Rich Media Banner

We would like to use Google Maps in some Rich Media Banners. We are
not sure what to do about the API key, since it is domain specific.
The ads will be served through Atlas (www.atmdt.com), but will be
served to many different web properties (i.e. msn.com, yahoo.com,
etc.). Do we need to obtain a map key for only the ad server, or do
we need to get a different key for each web property that the ads will
be served on?

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