[android-developers] How do users find new apps?

In the old Android Market store, uploading a new app would automatically show up in the "Just In" tab. In the new Google Play Store, it seems that they have removed this tab and replaced it with "Top" apps only. I'm wondering how developers nowadays are suppose to get organic downloads from people simply browsing the app store. This new system doesn't seem to give a chance for new apps to make any impressions in front of a big audience. Is the only way now through advertising and self-promotion of the apps? Thank you!

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