initializing virtualenvwrapper on Mac (10.6.8) for Django

I want to use Django and create virtual environments. I don't quite understand the initializing steps documentation on the virtualenvwrapper website. I've installed virtualenvwrapper in /Library/Frameworks/Python.framework/Versions/2.7/lib/python2.7/site-packages. I've already installed XCode, Homebrew and Posgres as well.

The documentation tells me to:

$ export WORKON_HOME=~/Envs

$ mkdir -p $WORKON_HOME

$ source /usr/local/bin/virtualenvwrapper.sh

$ mkvirtualenv env1`

I'm especially confused about the first line. Is it telling me that I need to create a project folder named 'WORKON_HOME' and export it into another folder called 'Envs'? (I've searched for both folders on my mac but didn't find them). And then in the second line I make another directory 'WORKON_HOME'? If you have suggestions or links to better explanations/tutorials, I would greatly appreciate it. Thanks.

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