[android-developers] Have an extra $800 lying around for a mobile ESRB rating? Didn't think so.

How are small developers to pay this fee upfront for the privilege of
having their games appear in the marketplace? It's already clear
Google only wants AAA titles upfront and center on the marketplace
splash page which was bound to happen, but can the platform really
support itself with only a handful of AAA developers making apps? .
Anyone have any idea as to how bad this is going to be? Is there a
group lobbying Google and the esrb on behalf indie developers that we
can rally behind?

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